By Brian Clark

You’ve connected with a prospective client and you’re at your first meeting!

It’s an exciting time in the life of any freelance marketer or copywriter.

Unfortunately, this is also the moment when the seeds of disaster are often sown.

Instead of having a detailed discussion about the project at this initial meet, hungry copywriters often slump into desperation mode. At the first mention of a payment of any size at all, you’re sticking out your sweaty hand ready to shake on any deal you can get.

Remorse sets in later, when you figure out the project requires ten times the workload you imagined.

If you accepted a flat project fee — always preferable to naming an hourly rate — you realize you’re earning less... More...