A guest post is by Dan Kaufman for Problogger
Most bloggers don’t promote themselves to the mass media … and I can understand why. It’s daunting to put yourself out there by pitching to professionals who work in a cutthroat industry where they receive—and reject—pitches on a daily basis. And yet, having been a newspaper and magazine editor and journalist for over 17 years (and a proud blogger for three years), I know that it’s still worth trying.
Copyright Pavel Losevsky - Fotolia.com
You see, even though your typical editor receives an avalanche of pitches a day, the reality is that most of these aren’t targeted toward the specific publication. When an editor receives an intelligent pitch from someone who understands and knows their publication... More...