By Brian Clark

It felt like the walls were closing in, the room growing smaller.

My heart was hammering hard enough that I could see my pulse against the back of my eyes.

I was having trouble breathing, an automatic function that was suddenly requiring conscious thought.

Sounds were too loud. Lights were too bright.

The lab’s normal smell of yeast — food for the stock of fruit flies — had grown pungent, vaguely offensive.

The people around me felt sinister, I avoided them.

I knew — on a primal level I hadn’t visited before or since — that I had to get out. I was trapped in a box, like an animal.

What does any of this have to do with marketing or writing or business?

Funny you should ask …

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