By Joanna Penn

This is a guest post from Gerard de Marigny, the author of the geopolitical thriller, The Watchman of Ephraim. I personally think that good self-publishers employ freelance editors and beta-readers to ensure a quality product is published. I used 2 pro editors for Pentecost and urge all self-publishers to budget for editing. It is critical to put out a book you can be proud of.

There’s a difference between the ‘art’ of writing and the ‘craft’ of writing. Art is subjective, its beauty lies in the eyes of the beholder … but craft is objective. There is a right way and a wrong way to craft.

Are there various, correct ways to employ craft? Yes, there are many different styles of craft that writers employ –... More...