By Men with Pens
There are days I get tired of hearing about all the techy stuff I’m supposed to learn – and keep in mind, I’m already pretty savvy.
It’s not that I don’t like to learn – I do. But it seems there’s so much we’re being told to learn… and each day, something new is added to that list.
A few years ago, all you needed to know was how to blog.
These days, that’s not enough. Now you need to know how to write viral posts, create downloadable PDFS, manipulate small designs, send out newsletters, build lists, create videos, give presentations, offer webinars…
And that’s just the tip of the iceberg.
It’s crazy. Are business owners truly expected to learn everything there is to know about the online world? What happened to just doing some plain ol’ business?
And... More...
