By John Jantsch

I’ve been coaching business owners for years. I’ve trained hundreds to be marketing coaches. I believe in the process of strategic thinking, planning and doing, but I had never employed a coach myself.

euthman via Flickr CC

Highly paid athletes and performers are really only on stage or in the game for very short amounts of time. The rest of the time they spend practicing for the show and resting. Business owners on the other hand are always on, rarely practice to perform and, sadly in my case; don’t spend enough time rejuvenating or even thinking strategically.

Recently, I engaged my own coach to help me perform at a higher level and the payoff has... More...